The event will continue Saturday with vendors opening booths at 9 a.m.
Santa Claus will arrive at noon Saturday on a longhorn and artist Dalhart Windberg will return to his hometown Saturday from 9 a.m. to 4 p.m. inside the SoHo to sell and sign some of his work.
Ms. Ruby's Corral will be open from 10 a.m. to 4 p.m. with authors signing their books.
The Market House Museum will be open all day Saturday and the "Best Dressed Dog Contest" will be Saturday on the Square at 3 p.m.
At dusk Saturday, the General Zaragoza Society will host Las Posadas at Presidio La Bahia.
The Beeville Community Choir will perform Saturday at 8 p.m. at Goliad State Park's Mission Espiritu Santo.